David vs Sunridge Farms · Bay Area shelf head-to-head
David and Sunridge Farms, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
David is in more Bay Area grocersSunridge Farms fields the deeper lineupDavid sits further up the premium end
David
Sunridge Farms
61
brand power
59
26
products
180
8
categories
17
11
subcategories
39
17
grocers
11
$1.57
price per oz
$1.40
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ David▭ Sunridge Farms
Distribution · 30% of score71·46
carried in 17 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sunridge Farms
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only David · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: David · Sunridge Farms
