G. Washington's vs Ocean's Halo · Bay Area shelf head-to-head
G. Washington's and Ocean's Halo, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Ocean's Halo carries more Brand PowerOcean's Halo is in more Bay Area grocersOcean's Halo fields the deeper lineup
G. Washington's
Ocean's Halo
0
brand power
56
2
products
25
1
categories
12
1
subcategories
14
1
grocers
13
$2.09
avg price
$7.48
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ G. Washington's▭ Ocean's Halo
Distribution · 30% of score4·54
G
carried in 1 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only G. Washington's
no top category Ocean's Halo doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only G. Washington's · 0
no exclusive doors — everywhere G. Washington's is, Ocean's Halo is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: G. Washington's · Ocean's Halo