Pj’s vs Amy's Kitchen · Bay Area shelf head-to-head
Pj’s and Amy's Kitchen, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Amy's Kitchen carries more Brand PowerAmy's Kitchen is in more Bay Area grocersAmy's Kitchen fields the deeper lineup
Pj’s
Amy's Kitchen
0
brand power
69
2
products
139
1
categories
14
1
subcategories
22
1
grocers
19
$4.39
avg price
$8.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Pj’s▭ Amy's Kitchen
Distribution · 30% of score4·79
P
carried in 1 of 24 Bay Area grocers·carried in 19 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Pj’s
no top category Amy's Kitchen doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Pj’s · 0
no exclusive doors — everywhere Pj’s is, Amy's Kitchen is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Pj’s · Amy's Kitchen