S&b Foods Golden Curry vs Simply Organic · Bay Area shelf head-to-head
S&b Foods Golden Curry and Simply Organic, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Simply Organic carries more Brand PowerSimply Organic is in more Bay Area grocersSimply Organic fields the deeper lineup
S&b Foods Golden Curry
Simply Organic
44
brand power
68
14
products
109
6
categories
10
8
subcategories
43
12
grocers
18
$5.18
price per oz
$5.15
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ S&b Foods Golden Curry▭ Simply Organic
Distribution · 30% of score50·75
S
carried in 12 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Simply Organic
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only S&b Foods Golden Curry · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: S&b Foods Golden Curry · Simply Organic
