Snow Days vs Annie's · Bay Area shelf head-to-head
Snow Days and Annie's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Annie's carries more Brand PowerAnnie's is in more Bay Area grocersAnnie's fields the deeper lineup
Snow Days
Annie's
0
brand power
73
2
products
130
1
categories
21
2
grocers
21
$10.79
avg price
$6.84
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Snow Days▭ Annie's
Distribution · 30% of score8·88
S
carried in 2 of 24 Bay Area grocers·carried in 21 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Snow Days
no top category Annie's doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Snow Days · 0
no exclusive doors — everywhere Snow Days is, Annie's is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Snow Days · Annie's