Urban Remedy vs Pressed · Bay Area shelf head-to-head
Urban Remedy and Pressed, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Urban Remedy carries more Brand PowerPressed is in more Bay Area grocersUrban Remedy fields the deeper lineup
Urban Remedy
Pressed
59
brand power
54
65
products
31
21
categories
3
21
subcategories
8
8
grocers
17
$1.03
price per fl oz
70.8¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Urban Remedy▭ Pressed
Distribution · 30% of score33·71
carried in 8 of 24 Bay Area grocers·carried in 17 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Juice22 vs 25 SKUs
1% of shelf
only Urban Remedy
only Pressed
no top category Urban Remedy doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Urban Remedy · 1
only Pressed · 10
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Urban Remedy · Pressed
