miracle noodle
Miracle Noodle is a health-focused brand offering a range of low-carb, gluten-free noodles made primarily from shirataki and konjac, as well as egg whites. Founded by Dr. Jonathan Carp, the brand emphasizes convenience and dietary benefits, providing products that are keto-friendly and Non-GMO Project Verified. Miracle Noodle's offerings include ready-to-eat meals and various noodle types, catering to those seeking healthier pasta alternatives.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 10 of 24 Bay Area grocers. how many stores stock the brand.
15 products in the catalog. how deep the product line is (saturating).
spans 4 categories · 8 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Miracle Noodle (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Miracle Noodle · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Miracle Noodle in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Miracle Noodle product in stock, cheapest first.
Sold at
Find Miracle Noodle online
Where to find Miracle Noodle · Bay Area
19 storefronts across 10 grocers carry it · tap a pin to open the store.
Opportunities
New doors · no Miracle Noodle in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Miracle Noodle· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Miracle Noodle Gluten Free Ready-to-Eat Meal, Japanese Curry · its most-distributed SKU (4 doors) in Instant Noodles, the biggest opening. The closest open door is United Markets · 5 rivals already on that shelf.
