Andalou Naturals vs Dr. Hauschka · Bay Area shelf head-to-head
Andalou Naturals and Dr. Hauschka, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Andalou Naturals is in more Bay Area grocersAndalou Naturals fields the deeper lineupDr. Hauschka sits further up the premium end
Andalou Naturals
Dr. Hauschka
46
brand power
46
52
products
40
5
categories
7
14
subcategories
13
3
grocers
1
$4.00
price per fl oz
$25.67
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Andalou Naturals▭ Dr. Hauschka
Distribution · 30% of score13·4
carried in 3 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Skin Care27 vs 18 SKUs
9% of shelf
only Andalou Naturals
only Dr. Hauschka
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Andalou Naturals · 2
only Dr. Hauschka · 0
no exclusive doors — everywhere Dr. Hauschka is, Andalou Naturals is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Andalou Naturals · Dr. Hauschka
