Elki vs Stonewall Kitchen · Bay Area shelf head-to-head
Elki and Stonewall Kitchen, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Stonewall Kitchen carries more Brand PowerStonewall Kitchen is in more Bay Area grocersStonewall Kitchen fields the deeper lineup
Elki
Stonewall Kitchen
29
brand power
53
22
products
178
10
categories
25
11
subcategories
42
4
grocers
6
$9.91
avg price
$11.50
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Elki▭ Stonewall Kitchen
Distribution · 30% of score17·25
E
carried in 4 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score84
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Elki
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Elki · 2
only Stonewall Kitchen · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Elki · Stonewall Kitchen
