Lining them up…
Gold Medal and Best Yet, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
the same four weighted signals scored on both brands’ own pages.
carried in 11 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gold Medal · Best Yet
10 products in the catalog·272 products in the catalog
spans 3 categories · 4 subcategories·spans 55 categories · 65 subcategories
~2% average share on the shelves it competes on·~2% average share on the shelves it competes on
no exclusive doors — everywhere Best Yet is, Gold Medal is too.