Le Beau vs Cadia · Bay Area shelf head-to-head
Le Beau and Cadia, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cadia carries more Brand PowerCadia is in more Bay Area grocersCadia fields the deeper lineup
Le Beau
Cadia
27
brand power
57
8
products
194
4
categories
54
1
grocers
10
22.0¢
price per oz
37.0¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Le Beau▭ Cadia
Distribution · 30% of score4·42
L
carried in 1 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score49·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Le Beau · Cadia
