Signature Reserve vs Monte Pollino · Bay Area shelf head-to-head
Signature Reserve and Monte Pollino, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Monte Pollino carries more Brand PowerMonte Pollino is in more Bay Area grocersMonte Pollino fields the deeper lineup
Signature Reserve
Monte Pollino
30
brand power
62
11
products
60
5
categories
18
2
grocers
14
$1.19
price per oz
76.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Signature Reserve▭ Monte Pollino
Distribution · 30% of score8·58
S
exclusive to Andronico's Community Markets·carried in 14 of 24 Bay Area grocers
Depth · 25% of score60
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Signature Reserve
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Signature Reserve · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Signature Reserve · Monte Pollino