True Sea Moss vs Navitas Organics · Bay Area shelf head-to-head
True Sea Moss and Navitas Organics, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Navitas Organics carries more Brand PowerNavitas Organics is in more Bay Area grocersNavitas Organics fields the deeper lineupNavitas Organics sits further up the premium end
True Sea Moss
Navitas Organics
21
brand power
57
5
products
27
2
categories
11
2
subcategories
14
3
grocers
14
$15.99
avg price
$16.19
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ True Sea Moss▭ Navitas Organics
Distribution · 30% of score13·58
T
carried in 3 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only True Sea Moss
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only True Sea Moss · 0
no exclusive doors — everywhere True Sea Moss is, Navitas Organics is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: True Sea Moss · Navitas Organics