belgioioso
BelGioioso is a family-owned cheese manufacturer known for its artisan Italian cheeses, founded in 1979 by Errico Auricchio. Headquartered in Green Bay, Wisconsin, the company prides itself on using fresh, rBST-free milk sourced from local farmers and employs seven Certified Master Cheesemakers, ensuring high-quality products.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 18 of 24 Bay Area grocers. how many stores stock the brand.
59 products in the catalog. how deep the product line is (saturating).
spans 2 categories · 13 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Belgioioso (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Belgioioso · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Belgioioso in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Belgioioso product in stock, cheapest first.
Sold at
Find Belgioioso online
Where to find Belgioioso · Bay Area
Opportunities
New doors · no Belgioioso in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Belgioioso· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with BelGioioso Thin Sliced Fresh Mozzarella Cheese, Log, 21 slices · its most-distributed SKU (6 doors) in Mozzarella, the biggest opening. The closest open door is Rainbow Grocery Cooperative · 3 rivals already on that shelf.
