Eden Foods vs Go Raw · Bay Area shelf head-to-head
Eden Foods and Go Raw, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Eden Foods carries more Brand PowerEden Foods is in more Bay Area grocersEden Foods fields the deeper lineup
Eden Foods
Go Raw
62
brand power
51
78
products
21
32
categories
7
15
grocers
13
$1.51
price per oz
$1.55
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Eden Foods▭ Go Raw
Distribution · 30% of score63·54
carried in 15 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Eden Foods
only Go Raw
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Eden Foods · 6
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Eden Foods · Go Raw
