Nancy's vs Clover Sonoma · Bay Area shelf head-to-head
Nancy's and Clover Sonoma, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Nancy's is in more Bay Area grocersClover Sonoma fields the deeper lineup
Nancy's
Clover Sonoma
64
brand power
68
31
products
114
7
categories
12
9
subcategories
23
20
grocers
18
46.3¢
price per oz
48.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Nancy's▭ Clover Sonoma
Distribution · 30% of score83·75
carried in 20 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Cottage Cheese3 vs 4 SKUs
6% of shelf
only Nancy's
only Clover Sonoma
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Nancy's · Clover Sonoma
