Ritrovo vs Cucina & Amore · Bay Area shelf head-to-head
Ritrovo and Cucina & Amore, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cucina & Amore carries more Brand PowerCucina & Amore is in more Bay Area grocersCucina & Amore fields the deeper lineupRitrovo sits further up the premium end
Ritrovo
Cucina & Amore
33
brand power
56
11
products
42
8
categories
16
8
subcategories
23
4
grocers
11
$1.91
price per oz
48.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Ritrovo▭ Cucina & Amore
Distribution · 30% of score17·46
carried in 4 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Pasta1 vs 10 SKUs
<1% of shelf
only Ritrovo
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Ritrovo · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Ritrovo · Cucina & Amore
