Udi's vs Schär · Bay Area shelf head-to-head
Udi's and Schär, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Schär carries more Brand PowerSchär is in more Bay Area grocersSchär fields the deeper lineup
Udi's
Schär
44
brand power
56
19
products
29
5
categories
9
11
subcategories
17
13
grocers
15
74.8¢
price per oz
91.2¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Udi's▭ Schär
Distribution · 30% of score54·63
S
carried in 13 of 24 Bay Area grocers·carried in 15 of 24 Bay Area grocers
Depth · 25% of score79·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Udi's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Udi's · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Udi's · Schär
