Rana vs Good & Gather · Bay Area shelf head-to-head
Rana and Good & Gather, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Good & Gather carries more Brand PowerRana is in more Bay Area grocersGood & Gather fields the deeper lineup
Rana
Good & Gather
43
brand power
52
38
products
493
4
categories
71
11
subcategories
93
8
grocers
2
$10.30
avg price
$4.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Rana▭ Good & Gather
Distribution · 30% of score33·8
G
carried in 8 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score96·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Prepared Meals15 vs 14 SKUs
only Rana
only Good & Gather
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Rana · 7
only Good & Gather · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Rana · Good & Gather