Signature Cafe vs Good & Gather · Bay Area shelf head-to-head
Signature Cafe and Good & Gather, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Good & Gather carries more Brand PowerGood & Gather fields the deeper lineup
Signature Cafe
Good & Gather
43
brand power
52
24
products
493
9
categories
71
9
subcategories
93
2
grocers
2
$8.25
avg price
$4.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Signature Cafe▭ Good & Gather
Distribution · 30% of score8·8
S
G
carried in 2 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score86·100
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Signature Cafe
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Signature Cafe · 2
only Good & Gather · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Signature Cafe · Good & Gather