Primal Kitchen vs Sonoma Gourmet · Bay Area shelf head-to-head
Primal Kitchen and Sonoma Gourmet, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Primal Kitchen is in more Bay Area grocersPrimal Kitchen fields the deeper lineup
Primal Kitchen
Sonoma Gourmet
63
brand power
63
85
products
39
6
categories
10
31
subcategories
15
19
grocers
17
79.5¢
price per oz
$1.40
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Primal Kitchen▭ Sonoma Gourmet
Distribution · 30% of score79·71
carried in 19 of 24 Bay Area grocers·carried in 17 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Primal Kitchen
only Sonoma Gourmet
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Primal Kitchen · Sonoma Gourmet
