Mollie's vs Woodland's Market · Bay Area shelf head-to-head
Mollie's and Woodland's Market, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mollie's is in more Bay Area grocersMollie's fields the deeper lineup
Mollie's
Woodland's Market
48
brand power
45
83
products
18
27
categories
14
41
subcategories
14
2
grocers
1
$1.33
price per oz
$1.19
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Mollie's▭ Woodland's Market
Distribution · 30% of score8·4
M
carried in 2 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score100
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Woodland's Market
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Mollie's · 2
only Woodland's Market · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mollie's · Woodland's Market
