Roland Foods vs Woodstock · Bay Area shelf head-to-head
Roland Foods and Woodstock, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Woodstock carries more Brand PowerWoodstock is in more Bay Area grocersWoodstock fields the deeper lineup
Roland Foods
Woodstock
51
brand power
64
56
products
138
19
categories
25
32
subcategories
38
11
grocers
16
78.6¢
price per oz
59.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Roland Foods▭ Woodstock
Distribution · 30% of score46·67
carried in 11 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Roland Foods
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Roland Foods · 1
only Woodstock · 6
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Roland Foods · Woodstock
