Sierra Nevada Cheese Co. vs Boar's Head · Bay Area shelf head-to-head
Sierra Nevada Cheese Co. and Boar's Head, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sierra Nevada Cheese Co. carries more Brand PowerSierra Nevada Cheese Co. is in more Bay Area grocersBoar's Head fields the deeper lineup
Sierra Nevada Cheese Co.
Boar's Head
63
brand power
58
77
products
173
10
categories
20
21
subcategories
49
18
grocers
10
$1.07
price per oz
$1.14
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sierra Nevada Cheese Co.▭ Boar's Head
Distribution · 30% of score75·42
carried in 18 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sierra Nevada Cheese Co.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Sierra Nevada Cheese Co. · 9
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sierra Nevada Cheese Co. · Boar's Head
