Siete vs Whole Foods Market · Bay Area shelf head-to-head
Siete and Whole Foods Market, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Siete carries more Brand PowerSiete is in more Bay Area grocersWhole Foods Market fields the deeper lineup
Siete
Whole Foods Market
70
brand power
49
77
products
212
12
categories
29
21
grocers
1
$6.13
avg price
$9.43
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Siete▭ Whole Foods Market
Distribution · 30% of score88·4
W
carried in 21 of 24 Bay Area grocers·exclusive to Whole Foods Market
Depth · 25% of score100
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Whole Foods Market
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Siete · Whole Foods Market
