Clover Sonoma vs Sierra Nevada Cheese Co. · Bay Area shelf head-to-head
Clover Sonoma and Sierra Nevada Cheese Co., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Clover Sonoma carries more Brand PowerClover Sonoma fields the deeper lineupSierra Nevada Cheese Co. sits further up the premium end
Clover Sonoma
Sierra Nevada Cheese Co.
68
brand power
63
114
products
77
12
categories
10
23
subcategories
21
18
grocers
18
48.1¢
price per oz
$1.07
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Clover Sonoma▭ Sierra Nevada Cheese Co.
Distribution · 30% of score75·75
carried in 18 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Clover Sonoma
only Sierra Nevada Cheese Co.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Clover Sonoma · Sierra Nevada Cheese Co.
