Bay Area · 12 grocers · Leader-led🔥 heat 84 · HOT
the ziti pasta aisle
Bay Area's ziti pasta aisle is a competitive shelf with clear leaders: 16 products from 8 brands across 12 grocers. pastificio gentile owns the most shelf · 100% of SKUs. The shelf leans organic · 6% of SKUs carry that claim. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 71/100).
16
products
8
brands
$5.80
avg price
$0.25-$0.44 /oz
typical range
More in Pasta
Who owns the shelf
brands by share of the ziti pasta shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
Organic
6%
Market structure
36
medBrand competition
how many brands compete
37
medVariety of offers
how differentiated the shelf is
29
lowTop-brand grip
how much a few brands dominate
71
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0-100.
Top products
the ziti pasta products in the most Bay Area grocers · widest distribution first.
De Cecco Zita Cut, No. 118
$3.797 grocers
Felicetti Ziti, Organic, Bronze Cut
$4.992 grocers
Barilla Ziti - Non-GMO Pasta Made with Durum Wheat Semolina & Kosher Certified
$2.881 grocer
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Best Yet Ziti
$2.891 grocer
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Marella Ziti Pasta
$6.991 grocer
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Pastificio Gentile Ziti Corti Rigati Organic Pasta
$8.291 grocer
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Kaizen Naturals Ziti
$8.991 grocer
Beecher's Handmade Cheese Gluten Free Baked Ziti
$11.991 grocer