Signature Farms vs Sunridge Farms · Bay Area shelf head-to-head
Signature Farms and Sunridge Farms, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sunridge Farms is in more Bay Area grocersSunridge Farms fields the deeper lineupSunridge Farms sits further up the premium end
Signature Farms
Sunridge Farms
55
brand power
59
58
products
180
11
categories
17
23
subcategories
39
5
grocers
11
93.6¢
price per oz
$1.40
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Signature Farms▭ Sunridge Farms
Distribution · 30% of score21·46
S
exclusive to Andronico's Community Markets·carried in 11 of 24 Bay Area grocers
Depth · 25% of score99
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Signature Farms
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Signature Farms · 2
only Sunridge Farms · 8
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Signature Farms · Sunridge Farms
