Badia Spices vs Good & Gather · Bay Area shelf head-to-head
Badia Spices and Good & Gather, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Good & Gather carries more Brand PowerBadia Spices is in more Bay Area grocersGood & Gather fields the deeper lineup
Badia Spices
Good & Gather
43
brand power
52
36
products
493
4
categories
71
18
subcategories
93
9
grocers
2
$4.08
avg price
$4.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Badia Spices▭ Good & Gather
Distribution · 30% of score38·8
B
G
carried in 9 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score95·100
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Badia Spices
only Good & Gather
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Badia Spices · 8
only Good & Gather · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Badia Spices · Good & Gather