Scanning the aisle…
Bay Area's dried ginger aisle is a fragmented shelf spread across many brands: 60 products from 18 brands across 18 grocers. Store brands hold 15%. The shelf leans organic · 5% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 73/100).
brands by share of the dried ginger shelf.
the claims products on this shelf lead with · share of SKUs carrying each.
store-brand share: 15% · scores 0-100.
the dried ginger products in the most Bay Area grocers · widest distribution first.









