Bay Area · 20 grocers · Contested🔥 heat 73 · HOT
the dried onion aisle
Bay Area's dried onion aisle is a fragmented shelf spread across many brands: 88 products from 18 brands across 20 grocers. Store brands hold 7%. The shelf leans organic · 2% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 68/100).
88
products
18
brands
$7.64
avg price
$1.74-$10.28 /oz
typical range
More in Spices
Who owns the shelf
brands by share of the dried onion shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
Organic
2%
Dairy-Free
1%
Gluten-Free
1%
Nut-Free
1%
Market structure
63
medBrand competition
how many brands compete
56
medVariety of offers
how differentiated the shelf is
14
lowTop-brand grip
how much a few brands dominate
68
highLaunch whitespace
room for a new brand
store-brand share: 7% · scores 0-100.
Top products
the dried onion products in the most Bay Area grocers · widest distribution first.
Morton & Bassett Spices Onion Powder
$7.7911 grocers
Spicely Organics Onion Granulates, Organic
$7.397 grocers
Morton & Bassett Spices Onion Powder, Organic
$10.896 grocers
McCormick Onion Powder
$4.795 grocers
Simply Organic Onion Powder
$6.895 grocers
Spicely Organics Onion Powder, Organic
$2.794 grocers
Simply Organic Onion, Minced
$6.094 grocers
Morton & Bassett Spices Onion, Granulated, with Parsley
$9.394 grocers
McCormick Onion Salt
$3.893 grocers
McCormick Minced Onions
$5.293 grocers