Bay Area · 17 grocers · Leader-led🔥 heat 73 · HOT
the dried thyme aisle
Bay Area's dried thyme aisle is a competitive shelf with clear leaders: 62 products from 10 brands across 17 grocers. Store brands hold 3%. The shelf leans organic · 6% of SKUs carry that claim. Verdict: leader-led · a clear front-runner, but not yet a lock (opportunity 72/100).
62
products
10
brands
$8.34
avg price
$5.37-$38.90 /oz
typical range
More in Spices
Who owns the shelf
brands by share of the dried thyme shelf.
How it's positioned
the claims products on this shelf lead with · share of SKUs carrying each.
Organic
6%
Dairy-Free
2%
Gluten-Free
2%
Seed-Oil-Free
2%
Vegan
2%
Market structure
43
medBrand competition
how many brands compete
68
highVariety of offers
how differentiated the shelf is
28
lowTop-brand grip
how much a few brands dominate
72
highLaunch whitespace
room for a new brand
store-brand share: 3% · scores 0-100.
Top products
the dried thyme products in the most Bay Area grocers · widest distribution first.
Morton & Bassett Spices Thyme
$7.7911 grocers
Spicely Organics Thyme, Organic
$2.8910 grocers
Morton & Bassett Spices Thyme, 100% Organic
$9.997 grocers
Morton & Bassett Spices Ground Thyme
$4.794 grocers
Morton & Bassett Spices Thyme, Organic
$5.993 grocers
Bay Area Herbs Thyme
$3.992 grocers
McCormick Ground Thyme
$5.492 grocers
Simply Organic Thyme
$5.792 grocers
McCormick Whole Thyme Leaves
$8.892 grocers
Badia Spices Thyme
$1.091 grocer