Cadia vs Wild Harvest · Bay Area shelf head-to-head
Cadia and Wild Harvest, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cadia is in more Bay Area grocersCadia fields the deeper lineupWild Harvest sits further up the premium end
Cadia
Wild Harvest
57
brand power
53
194
products
56
54
categories
25
10
grocers
9
37.0¢
price per oz
36.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cadia▭ Wild Harvest
Distribution · 30% of score42·38
W
carried in 10 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score100
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Canned Beans7 vs 8 SKUs
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Cadia · 6
only Wild Harvest · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cadia · Wild Harvest
