Sprouts vs Cadia · Bay Area shelf head-to-head
Sprouts and Cadia, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cadia carries more Brand PowerCadia is in more Bay Area grocersSprouts fields the deeper lineup
Sprouts
Cadia
52
brand power
57
1,573
products
194
142
categories
54
1
grocers
10
$6.78
avg price
$5.49
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sprouts▭ Cadia
Distribution · 30% of score4·42
exclusive to Sprouts Farmers Market·carried in 10 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Pasta32 vs 11 SKUs
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sprouts · Cadia
