the string and stick cheese aisle
Bay Area's string and stick cheese aisle is a fragmented shelf spread across many brands: 127 products from 19 brands across 20 grocers. galbani owns the most shelf · 72% of SKUs, ahead of frigo. Store brands hold 7%. The shelf leans weight management · 3% of SKUs carry that claim. Verdict: contested · real competition, no single winner (opportunity 62/100).
More in Cheese
Who owns the shelf
brands by share of the string and stick cheese shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined.
Market structure
store-brand share: 7% · scores 0-100.
Top products
the string and stick cheese products in the most Bay Area grocers · widest distribution first.
