Gus's vs Good & Gather · Bay Area shelf head-to-head
Gus's and Good & Gather, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Gus's carries more Brand PowerGus's is in more Bay Area grocersGood & Gather fields the deeper lineup
Gus's
Good & Gather
58
brand power
52
222
products
493
45
categories
71
60
subcategories
93
9
grocers
2
$8.53
avg price
$4.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gus's▭ Good & Gather
Distribution · 30% of score38·8
G
exclusive to Gus's Community Market·carried in 2 of 24 Bay Area grocers
Depth · 25% of score100·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Good & Gather
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Gus's · 8
only Good & Gather · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gus's · Good & Gather
