Spicely Organics vs Frontier Co-op · Bay Area shelf head-to-head
Spicely Organics and Frontier Co-op, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Spicely Organics is in more Bay Area grocersSpicely Organics fields the deeper lineup
Spicely Organics
Frontier Co-op
63
brand power
60
163
products
72
9
categories
10
50
subcategories
36
13
grocers
12
$43.51
price per oz
$10.00
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Spicely Organics▭ Frontier Co-op
Distribution · 30% of score54·50
carried in 13 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Spicely Organics
only Frontier Co-op
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Spicely Organics · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Spicely Organics · Frontier Co-op
