Best Yet at Pacific Market
Pacific Market is a specialty independent running 2 Bay Area stores.
It’s already on the shelf here, with 26 SKUs across 20 categories. The growth is depth and breadth: 8 categories to widen and 77 new doors to enter, replicated across all 2 stores.
Lead with Beets Sliced in Canned Beets.
Pacific Market stocks canned beets thinly, so a differentiated snack stands out instead of becoming the Nth option on a crowded shelf. It already earns space at 1 other Bay Area grocer.
The more differentiated opening is canned beets: Pacific Market stocks only 1 there, so Best Yet Beets Sliced stands out rather than blending in.
Pacific Market merchandises 114 of the 137 categories the brand sells.
no strong clean/diet signal either way.
brand excitement 50/100.
enters a thin canned beets shelf as a point of difference.
The full runway · across 2 stores
Every category Best Yet plays in across the Bay Area grocers we track, and where it stands at Pacific Market. Depth is the distinct SKUs the store carries there versus the fleet median, shown next to the rival brands already on that shelf.
On shelf here, but only 2 of 6 SKUs. Room to widen the line.
On shelf here, but only 2 of 4 SKUs. Room to widen the line.
What to bring to expand
Best Yet’s SKUs Pacific Market doesn’t carry yet, ordered by how many other Bay Area grocers already stock them.
Already on the shelf · showing 24 of 26
Presence and depth are measured from Pacific Market’s current Bay Area storefront: its online catalog plus our shelf photos, a partial view. A widely-distributed brand shown as a new door may already be carried through channels we don’t index. Pacific Market profile →
